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Lubbock Avalanche-Journal

Lubbock Avalanche-Journal
Type Daily newspaper
Format Broadsheet
Owner(s) Morris Communications
Publisher Stephen A. Beasley
Editor Open[1]
Founded May 4, 1900 (1900-05-04)
Headquarters 710 Avenue J
Lubbock, Texas 79401
Circulation 32,804 Mon-Fri
41,317 Sun[2]

Lubbock Avalanche-Journal is a newspaper based in Lubbock, Texas, U.S. It is owned by the Morris Communications Company.


The Lubbock Avalanche was founded in 1900 by John James Dillard and Thad Tubbs. According to Dillard, the name "Avalanche" was chosen due to his desire that the newspaper surprise the citizens of Lubbock.[3] The newspaper was sold to James Lorenzo Dow in 1908. In 1922, the Avalanche became a daily newspaper (except for Mondays) and a year later added a morning edition.

In 1926, the owners of the rival Lubbock Daily Journal, editor Charles A. Guy and partner Dorrance Roderick, bought the Avalanche to form the Lubbock Avalanche-Journal. The pair partnered with Houston Harte and Bernard Hanks, later of Harte-Hanks, as well as J. Lindsay Nunn of the Amarillo Daily News and Post. In 1928, Guy, Roderick and Nunn bought control of the Avalanche-Journal from Harte and Hanks.[4] Guy was named editor and publisher of the Avalanche-Journal in 1931, a position he held until 1972.[5]

The Amarillo Globe-News Publishing Company, headed by Eugene A. Howe and Wilbur C. Hawk, would later own the majority of Avalanche-Journal. In 1951, the Whittenburg family in Amarillo acquired the Avalanche-Journal, after their Panhandle Publishing Company was merged with Globe-News company. In 1972, both the Avalanche-Journal and Amarillo Globe-News were acquired by Morris Communications of Augusta, Georgia.[6]

On Tuesday, May 12, 1970, the day after a massive F5 tornado had devastated much of downtown Lubbock — including the Avalanche-Journal building at 8th St. and Avenue J — the newspaper managed to publish an eight-page edition by dictating reports to its sister paper, the Globe-News, in Amarillo, Texas. That morning a print run of 60,000 copies bearing the page-one headline "Twister Smashes Lubbock, 20 Dead, Hundreds Injured," the first printed news of the storm, went out from Amarillo, 100 miles north of Lubbock. The May 13 edition, listing names of the known dead, was published in the same manner, and by May 14 the Avalanche-Journal was again printed locally.[7]

During strikes over crop support prices in 1977, an editorial published in the Lubbock Avalanche-Journal infuriated farmers, who blockaded the newspaper's delivery docks with their tractors. The unsigned editorial accused farmers of using the "anti-social tactics of union goons." Farmers demanded an apology and formed a tractor blockade, preventing trucks from the delivering newspapers. Editor Jay Harris spoke with the farmers and indicated the editorial was not intended to imply that the farmers were goons.[8]

In 1997 the Avalanche-Journal went digital with its content at

In 2008 the Avalanche-Journal led an investigation into the 1985 rape conviction of Tim Cole, a Texas Tech University student who had died in prison in 1999 at the age of thirty-nine. The A-J’s three-part series on Cole’s exoneration in light of DNA evidence, “Hope Deferred,” helped prompt a legislative ruling in Texas permitting posthumous pardons, and on March 1, 2010, Texas governor Rick Perry granted the state's first posthumous pardon to Cole.[9]

The Avalanche-Journal launched a full-color lifestyle publication, Lubbock Magazine, in April 2008. The magazine is published eight times a year.

In February 2011, the Avalanche-Journal became the first media company on the South Plains to launch an application for the iPad.[10]


Journalists who got their start at the Lubbock Avalanche-Journal include CBS Evening News anchor Scott Pelley.


Specific references:

  1. ^ Gross, Natalie (2014-01-06). "A-J welcomes new editor James Bennett". Lubbock Avalanche-Journal. Retrieved 2014-01-09. 
  2. ^ "Total Circ for US Newspapers". Alliance for Audited Media. Retrieved 2013-06-09. 
  3. ^ Doug Hensley, "Newspaper editors, publishers build Lubbock Avalanche-Journal into institution", Lubbock Avalanche-Journal, 17 May 2010.
  4. ^ Logue Post, Sally Ann (1984). "5". With or Without Offense: Bernard Hanks and the Abilene Reporter-News (PDF) (M.A.). Texas Tech University. pp. 49–50. 
  5. ^ "Chas. A Guy Retires to Close Long Career at A-J". Lubbock Avalanche-Journal. Oct 27, 1972. p. A-15. 
  6. ^ "Lubbock Avalance-Journal". Texas Press Association. Retrieved May 18, 2013. 
  7. ^ Jeff Tinnell, "A-J's May 12 edition took the long way home", Lubbock Avalanche-Journal, 6 May 1990.
  8. ^ Farmers block newspaper. Ellensburg Daily Record. 21 December 1977.
  9. ^ Elliott Blackburn, "Governor makes Cole pardon official", Lubbock Avalanche-Journal, 2 March 2010.
  10. ^ Terry Greenberg, "A-J's iPad app ready to come out of shadows", Lubbock Avalanche-Journal, 6 February 2011.

General references:

External links

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