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Shift (MSNBC)

Shift
Type Internet streaming
Country United States
Owner NBCUniversal
MSNBC
Launch date
July 13, 2014 (2014-07-13)
Former names
MSNBC 2
Shift from MSNBC
Official website
Official Website

Shift (formally shift from MSNBC, formerly msnbc2) is an online live-streaming video network run by MSNBC. It was launched in December 2014 to provide a platform for original video series which diverge from the MSNBC television network's political focus.

History

In July 2014, MSNBC.com launched msnbc2, a brand for several web-only series hosted by MSNBC personalities,[1] in December 2014, msnbc2 was renamed shift, with a daily live stream and programming schedule which is less focused on politics and is more tailored to a younger audience.[2]

Programs

  • So Popular! hosted by Janet Mock
  • Roadmap hosted by Ayman Mohyeldin
  • Out There hosted by Thomas Roberts
  • Nerding Out hosted by Dorian Warren
  • The Briefing hosted by Luke Russert (airs Mondays and Fridays)
  • Three Cents hosted by Josh Barro
  • Code Forward hosted by Nellie Bowles and Jason Del Rey (co-produced by Re/code)
  • The Docket hosted by attorney Seema Iyer
  • Changing America hosted by Voto Latino CEO Maria Teresa Kumar
  • Reporter's Notebook hosted by Beth Fouhy
  • Krystal Clear hosted by Krystal Ball
  • Greenhouse hosted by Tony Dokoupil
  • The Book Report hosted by Richard Wolffe
  • Sports Matters hosted by Rob Simmelkjaer
  • shift-only version of First Look hosted by Betty Nguyen
  • msnbc Originals

See also

References

  1. ^ [1]
  2. ^ Stephen Battaglio (December 16, 2014). "MSNBC targets young viewers with streaming video service Shift". Los Angeles Times. 

External Links